Udc Offices

  • Luogo Doha, Qatar
  • Cliente UDC
  • Costruzione 2004
  • Tipologia Office and business building
  • Superficie 1800 sqm
  • Location Doha, Qatar
  • Client UDC
  • Construction 2004
  • Typology Office and business building
  • Area 1800 sqm

Inside the ‘Alfardan Centre’ in Doha, a large showroom of 1500 sqm was built to present the project of “the Pearl of the Gulf”, an artificial island with residential and tourist settlements of upper high class.
The goal was to create an extremely free environment, elegant and modern, as a fashion or design showroom, where visitors could feel at ease and comfort, to “visit” the Real estate project of the island, through a huge exhibition and iconographic system with backlit still images, video clips and 3D animations, with large plasma screens and rear-projection systems.
The ceiling, reflective and “mobile” in the big double-height hall of the entrance with the escalators is illuminated by three large hanging light pearls, symbol of the project of the island exhibited in “Showroom Gallery “